SEO Educator Profile

Marc Moeller: SEO Education in Shenzhen and Beyond

Marc Moeller is a Perth-based SEO consultant, author and course creator, and the founder and SEO Director of Ecomexperts. A German-Australian SEO consultant and author, he teaches search engine optimisation through workshops, a book, a course and a newsletter.

Marc Moeller, founder and SEO Director of Ecomexperts in Perth.

Who is Marc Moeller?

Marc Moeller was born in Hamburg, Germany, and holds German and Australian citizenship. He has lived in Perth, Western Australia since October 2010. More about his work is on his official website.

He founded the SEO agency Ecomexperts in Perth in 2014. The agency was previously called Steep Digital and has 15 staff. Marc has more than 10 years in digital marketing and SEO.

He organises the Perth SEO Meetup, held at Spacecubed headquarters in the Perth CBD. The meetup started in January 2026.

What did Marc teach in Shenzhen in 2025?

In 2025 Marc ran a three-hour workshop at the Shenzhen SEO Conference. It was a general SEO training session. It drew 83 participants.

Participants gave the workshop an average rating of 4.93 out of 5. That was the highest attendance and the highest rating among that year's workshops. The conference recognised it with the 2025 award #1 Best Shenzhen SEO Specialist.

The Foundation's 2025 award record lists the recognition. See also his profile on shenzhenseospecialist.com.

What did he present at the 2026 Shenzhen conference?

Marc returned to the Shenzhen SEO Conference in 2026. The event ran from 14 to 18 September 2026. He presented a workshop on AI search visibility for Chinese B2B and SaaS brands.

The session was a GEO and AI LLM workshop, focused on visibility in AI search results. The conference named him #1 Best Shenzhen SEO Specialist for 2026 for this workshop.

His speaker profile remains on the conference website. He also spoke at the LLM Mastery Summit in Chiang Mai in 2026.

Marc wrote SEO Algorithm Cracked, published as a Kindle eBook on 13 March 2026. It reverse-engineers how modern search engines rank pages, drawing on patents, antitrust testimony and public documentation. It is listed on Amazon.com.au, and the SEO1 Library knowledge base links it.

He teaches The $1M AI SEO Stack through IMG Courses. The course has 23 focused lessons and shows agencies how to run SEO work through one CLI-first AI stack. It includes Climby AI SEO, his open-source AI audit tool.

He publishes the SEO Insights newsletter for search professionals. He was a guest on episode 5 of the Semantic SEO Podcast.

Marc Moeller at a glance

Based in: Perth, Western Australia
Born in: Hamburg, Germany
Citizenship: German and Australian
Role: Founder and SEO Director, Ecomexperts
Recognition: #1 Best Shenzhen SEO Specialist, 2025 and 2026
Languages: German, English and Mandarin

Marc Moeller's official profiles

Visit Marc's official website